Saturday, November 24, 2007

Racing Game Meets Racing Reality


Lincoln Electric Official Welder of innovative Speed Channel show


Lincoln Electric is proud to be the official welder of the new series Forza Motorsport Showdown on the SPEED Channel. SPEED, the automotive lifestyle and motorsports network, has joined forces with Microsoft Game Studios in presenting a live-action mini-series based on Xbox 360's new Forza Motorsport 2 video game.

Forza Motorsport Showdown, a four-episode series from executive producer Bud Brutsman, is set to debut February 21, 2007 at 11 p.m. EST. Each episode rigors a diverse group of competitors through a roster of competitive motorsports disciplines - drag racing, road racing, autocross and drifting - in a $100,000 winner-take-all format. Forza Motorsport Showdown is designed to be the ultimate test of high-performance driving and mechanical skills.

This new series is inspired by Forza Motorsport 2, Microsoft Game Studios' sequel presentation to its award-winning Forza Motorsport title, which debuted in 2003. This offering is expected to set new standards for high-definition gaming, customization, driving, physical and damage simulation. In addition, Forza Motorsport 2 allows gamers to collect more than 300 personalized racers and pursue worldwide competitions through its revolutionary Xbox Live gaming community.

The Lincoln Electric products featured in the show include:

  • Precision TIG® 225 & 275
  • Power MIG® 140C
  • Power MIG 255C
  • Pro-Cut 25 & 55
  • Ultrashade® Auto-Darkening Welding Helmets
  • Forza Motorsport Showdown will be the first of its kind -- merging reality based television and cutting edge video game play. The dynamics of fast cars, hi-stakes races, and diverse competitors create the suspense and excitement only a true life video game can deliver. Check your local listings for dates and times.

    www.lincolnelectric.com

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